Instagram: Grid vs Stories vs Links — Guide #2
Instagram: Grid vs Stories vs Links — Guide #2. Most creators leave money on the table because the path from attention to action is unclear. Let’s fix that.
Measure fewer things and make decisions faster; weekly reviews beat dashboards you never open.
Steps
- Iterate packages — Tweak deliverables and pricing based on closes, not guesses.
- Schedule weekly review — Decide one change: hook, CTA order, or offer.
- Publish proof — Share before/after screenshots; trust compounds.
- Build a tiny funnel — Platform post → link‑in‑bio → quick win → next step.
Why this matters: Tweak deliverables and pricing based on closes, not guesses. It turns creativity into a system that earns even on slow weeks.
Why this matters: Decide one change: hook, CTA order, or offer. It turns creativity into a system that earns even on slow weeks.
Why this matters: Share before/after screenshots; trust compounds. It turns creativity into a system that earns even on slow weeks.
Why this matters: Platform post → link‑in‑bio → quick win → next step. It turns creativity into a system that earns even on slow weeks.
Toolkit
- Link page map — Primary + two secondary CTAs; proof row; UTM per link.
- Content pillars — 3 themes you can deliver consistently.
- Tracking sheet — Weekly inputs/outputs so decisions stay grounded.
- Rate card tiers — Bronze/Silver/Gold with clear deliverables.
How to use: Primary + two secondary CTAs; proof row; UTM per link. Start simple; refine when a change actually improves results.
How to use: 3 themes you can deliver consistently. Start simple; refine when a change actually improves results.
How to use: Weekly inputs/outputs so decisions stay grounded. Start simple; refine when a change actually improves results.
How to use: Bronze/Silver/Gold with clear deliverables. Start simple; refine when a change actually improves results.
Example
A one-link page with proof and a single CTA doubled email opt‑ins in two weeks.
Common Pitfalls & Fixes
- Too many choices — Choice paralysis kills action; pick one primary CTA.
- No proof — Show numbers, logos, or testimonials; adjectives don’t convert.
- Changing five things — Change one variable per week so you know what worked.
Related Articles
- Link‑in‑Bio That Converts — Deep Dive #2
- Negotiating Usage & Exclusivity — Pro Tips #2
- Weekly Content Cadence That Sticks
- Newsletter Growth Without Burnout
← Previous: TikTok & Reels: Hooks That Work — Case Files #2 Next: Twitch & Live: Converting Viewers — Deep Dive #2 →
Related Articles
- Tracking Links with UTM Discipline — Guide #2
- Merch Without Inventory — Guide #2
- Affiliate Offers Without Spam — Deep Dive #2
- Newsletter Growth Without Burnout — Pro Tips #2
← Previous: TikTok & Reels: Hooks That Work — Playbook #2 Next: Twitch & Live: Converting Viewers — Field Notes #2 →