Media Kit That Books Meetings — Guide #2
Media Kit That Books Meetings — Guide #2. Most creators leave money on the table because the path from attention to action is unclear. Let’s fix that.
Simple agreements and clean bookkeeping prevent expensive detours later.
Steps
- Build a tiny funnel — Platform post → link‑in‑bio → quick win → next step.
- Publish proof — Share before/after screenshots; trust compounds.
- Define the primary outcome — Choose one metric to move this month (subs, CTR, sales).
- Schedule weekly review — Decide one change: hook, CTA order, or offer.
Why this matters: Platform post → link‑in‑bio → quick win → next step. It turns creativity into a system that earns even on slow weeks.
Why this matters: Share before/after screenshots; trust compounds. It turns creativity into a system that earns even on slow weeks.
Why this matters: Choose one metric to move this month (subs, CTR, sales). It turns creativity into a system that earns even on slow weeks.
Why this matters: Decide one change: hook, CTA order, or offer. It turns creativity into a system that earns even on slow weeks.
Toolkit
- Tracking sheet — Weekly inputs/outputs so decisions stay grounded.
- Rate card tiers — Bronze/Silver/Gold with clear deliverables.
- Link page map — Primary + two secondary CTAs; proof row; UTM per link.
How to use: Weekly inputs/outputs so decisions stay grounded. Start simple; refine when a change actually improves results.
How to use: Bronze/Silver/Gold with clear deliverables. Start simple; refine when a change actually improves results.
How to use: Primary + two secondary CTAs; proof row; UTM per link. Start simple; refine when a change actually improves results.
Example
A creator raised rates 30% after packaging deliverables—close rate improved because choices were clear.
Common Pitfalls & Fixes
- Changing five things — Change one variable per week so you know what worked.
- Too many choices — Choice paralysis kills action; pick one primary CTA.
- No proof — Show numbers, logos, or testimonials; adjectives don’t convert.
Related Articles
- Newsletter Growth Without Burnout — Guide #2
- Podcasting: From Plays to Email
- Tracking Links with UTM Discipline — Playbook #2
- How to Set Your Sponsorship Rates — Guide #2
← Previous: Rate Card Packages That Sell Themselves — Playbook #2 Next: Case Study: 1‑Link Page → 2x Email Opt‑ins — Deep Dive #2 →